As digital becomes the norm, many B2B companies are beginningto drive strategic initiatives to transform themselves. According to IBM, B2B digital commerce is expected to reach $1 trillion by 2019 in the US alone. This includes companies adopting e-commerce to reach a...
Data Analytics is both a quantitative and qualitative approach that derives valuable insights from data. It comprises multiple processes that include extracting data, classifying it to analyze the different patterns, relations, connections, and other such useful...
As customer expectations sky-rocket, delivering the right product content, and offering exceptional buying experiences is no longer a matter of choice, but a prerequisite for success. To achieve this, organizations need to revamp prevailing models and provide...
As a Mobile or Web developer, you may have heard the new buzzword in the industry- Experience Design (XD). You may have even wondered what Experience Designers really do? Like most users, you may have noticed that they do make software products noticeably easier and...
Given the level of competition in the B2B world, it has become hard for organizations to build meaningful relationships with distributors and customers. Even existing relationships are under pressure. The constant refrain is, “how to make it easier for the buyer...