Each year brands spend billions of dollars to entice you to interact with their brand. Armed with a brand goal or key consumer insight, agencies come up with unique ways to inspire consumer interaction. Often, they succeed. Brand engagement rises. But can you keep the promises they make?
The true power of a distributed order management application comes from the integration of information across multiple channels. While the Sales Order might be the central focus, just as important are inventory visibility, and integration with external services such as tax solutions and credit card processing services.
When we think about how we can use our online stores and advertising to aid brick and mortar shops, we often think about email collection and “click to pick-up”, but so much more can be done. Online to offline (O2O) is a strategy that does just what you may think – it uses online technology
What does it really take to be an omni-channel organization? Regardless, if it is retail, manufacturing, wholesale, or B2B, omni-channel retail has four critical requirements…
The 13-39 year old group have the highest delivery expectations of all consumers. Retailers are suffering from customer delivery expectations. The customer wants their order completed the fastest and cheapest way. Studying the trends since 2010, we have found that those in the 13-39 year old group have the highest expectations of all.
If you’re not sure if Distributed Order Management is right for you, or you’re struggling to justify a budget for Distributed Order Management implementation, here are 46 reasons why developing a Distributed Order Management business case is worth it: If you need additional details on any item from this list, or facts and figures from consumer studies
Are your store associates ready to maximize the value of a Buy Online Pickup In-Store customer? At Bridge Solutions Group, we’ve noticed a distinct change of late. No longer are our clients asking us why they should become “Omni-Channel”, the conversation is now invariably about how they should transition to an Omni-Channel model and
Are you building a business case for omni-channel fulfillment? Here are some metrics that can help you. ONE72% of customers would purchase an out-of-stock item if an associate could locate the item and find a way to get it to them. Source: Third-party research firm TWO61% of consumers will take advantage of in-store pickup of
A Robot in one of Lowe’s Orchard Supply stores. Source: YouTube/Orchard Supply Hardware In 1946, Ford Motor Company was using automation in the form of robots. Specifically to perform single tasks such as stamping out fenders. But, robots have come a long way! Microchips are more sophisticated. Robots today can complete almost any task. Machines
Retailers continue to chase Amazon. The latest craze? They’re scrambling to match Amazon’s same-day delivery offer. Recently, Macy’s announced that they are expanding same-day delivery to 9 new markets for a total of 17 markets. Amazon is offering the service in 14 markets. Macy’s charges customers an additional flat rate of $5. Whereas Amazon offers