Adapting to the New Reality Series – An Interview with Greg Wong

The world is changing every day, and since there is no playbook or proven strategy on how to navigate the new reality, we believe that sharing knowledge and experiences is key to help each other move forward and manage the unforeseen disruptions that were thrown our way. We are starting the ‘Adapting to the New

How to Personalize the Customer Experience the Right Way

A recent Pivotree customer survey shows that Personalization (78%) is a top three tactic for digital transformation initiatives, along with Understanding Your Customers (78%) and Having a Strong Data Management Strategy (50%). It’s a worthy strategy. A study by a third-party research firm found that “77% of consumers have chosen, recommended, or paid more for a brand that provides

Endeca vs Coveo – Get the Facts on Migrating for AI and ML Capabilities

When it comes to making online stores easy to navigate, intuitive product search is an essential tool in a merchant’s toolbox. Endeca, or Oracle Commerce Guided Search, was a leader in this area; however, the platform’s lack of certain capabilities has led companies to consider a replacement.

What Ecommerce Companies Need to Know About Apple’s SSL Certificate Change

At the 49th Certification Authority Browser Forum (CA/Browser) meeting, Apple announced that websites with SSL/TLS certificates valid for longer than 398 days, or roughly 13 months, will not be trusted by its Safari browser. This policy will be enforced on certifications issued on or after September 1, 2020, and signifies a shift by Apple to

How to Rally Stakeholders Around Your Digital Initiative

When it comes to moving the needle on your digital transformation, securing support from champions and participants across your organization is a crucial step. A recent Pivotree customer survey found that there are several roles driving digital strategy initiatives, including the CEO, CIO, Digital Team, IT, and Marketing. To my surprise, they all seemed to hold equal

3-Step Guide to Creating a Digital Channel Expansion Roadmap

Is your organization feeling the pressure to embrace digital expansion? If so, you’re not alone. A recent survey of Pivotree customers reveals that 78% of respondents consider Digital Channel Expansion to be their primary growth strategy for the next 3 to 5 years. The challenge is that as your channels expand, the amount and complexity

Commerce and Customer Experience Events for B2B and B2C in 2020

Whether you’re looking to network, find new solutions to grow your business, or get inspired by experts and innovators, attending the right conference can be just what your business needs to develop and deliver on its vision. To help you plan out your calendar in 2020, we’re breaking down the year’s hottest events, both for

Deploying Oracle ATG Commerce in AWS Cloud [2019 Updated Review]

In the past, I have written critically about running ATG Oracle Commerce in “The Cloud” (Here and here). I’ve recently spent several months working on a project implementing ATG Oracle Commerce at AWS in partnership with Pivotree and wanted to share what I’ve learned. Pivotree is the only AWS and Oracle ATG partner certified to

Infographic: 4 Steps to Strategically Replatform your CPQ Tool

Are you re-platforming your CPQ tool? We’ve been there. The Salesforce Lightning update would no longer support Oracle BMX, so we made a strategic re-platforming decision. This month, we held a webinar to explain how we decided to re-platform our CPQ software. Here is an infographic following the same story. We’re sharing it in the

Our CPQ Replatforming Decision – Part 3: The Choice

This is the last post in a 3 part series: for the previous posts, please click here: Part 1 Part 2 After careful deliberation, Glen and Kurt presented their findings to the group. Salesforce CPQ Pros Cons Oracle CPQ Pros Cons Verenia CPQ Pros – can change field types at any time (most require building