A quarter ago how would you react if someone told you, “the whole world will come to a standstill? Everything will pause. Together” Incredulity and disbelief are two emotions that come to mind. However, what we never thought could happen has happened. The...
The world has moved online and B2B companies are not behind in this race anymore. In fact, McKinsey has just reported that B2B customers are showing a 90% increase in preference for self-service channels in research, a 120% increase for self-service in the evaluation...
Product development never really ends, does it? It merely evolves to accommodate the needs of the customers and according to the changing dynamics of a shape-shifting market. ‘Evolve or become redundant’ is the call. It is hard to ignore the idea that...
For B2B manufacturers and distributors looking to offer a B2C-like eCommerce experience to customers, it is important to leverage technologies that can help build solutions quickly to meet their goals. Platform-as-a-Service solutions are becoming an extremely popular...
As the B2B industry gets continuously disrupted, C-level executives are found putting immense pressure on all the functional areas of the businesses they lead to onboard customers, vendors, and products faster and build a more agile competitive strategy. But the...