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The Pivotree Leaf

A Quarterly Resource for
All Pivotree Clients


Bringing frictionless commerce to life, every day

As 2022 came to a close, Pivotree took giant strides towards driving frictionless commerce with new acquisitions, partnerships, and some big wins!

Read on to learn more…

One Pivotree was born

In 2022, Pivotree’s unified business structure came to life, with three business units (BUs) and one common identity. 


This realignment was the natural evolution following the acquisitions of Codifyd and Bridge Solutions Group in the year prior. Each BU — Commerce, Data Management, and Supply Chain — brought a clear focus while delivering the overall frictionless commerce vision our customers desire. 

Read about the “why” behind our transformation, as told by CEO Bill Di Nardo, in this Financial Post article.


Our customers’ amazing work

In 2022, Pivotree customers didn’t hold back in sharing their stories of transformation – mastering their data, revamping the customer experience, lowering costs, and beyond.

Here’s a sampling of the amazing work of our customers:

Case study on how CAE launched multiple eCommerce storefronts in record time.

News about Gourmet Foods International, IBC Industrial Supply Plus, Treasury Wine Estates, the world’s largest hybrid packaging supplier, and a leading fashion retailer migrating to the cloud.

CAE Case Study Cover

We are thrilled to be partnering with Pivotree to bring B2B enterprises a high-value composable commerce solution and service. Pivotree’s technical excellence, industry know-how in commerce, and great company culture made partnering with them a clear win when it comes to expanding our business in North America.

Boris Lokschin

Co-Founder and CEO, Spryker

Disrupting the market

Pivotree continued to adapt relentlessly, announcing partnerships and solutions that disrupted the status quo. We announced key partnerships in 2022, including Spryker, commercetools, GreyOrange, Newmine.

We also introduced the next evolution of our Pivotree™ Warehouse Management System (WMS)that focuses on flexibility and micro-fulfillment helping our customers reduce labor costs by over 20%. Additionally, we launched two “as a service” models, including Commerce-as-a-Service (CaaS) and Data-as-a-Service (Daas), that remove the traditional cost barriers to digital transformation.

Fan favorite resources of 2022

In case you missed them, check out our most popular downloads of 2022 where you’ll find helpful tips and insights to create greater value for your customers.



Growing together towards a frictionless future

Together with our partners, we grew in 2022 toward a frictionless future — releasing new offerings, integrations, and a revolutionary commerce model.

The path to interoperability became more accessible, with Pivotree joining the MACH Alliance as an advocate for more open technology ecosystems. We’re supporting incremental innovation — learn how


We attended the industry’s best events to connect with you around the globe:
Shoptalk, B2B Online Chicago, B2B Connect, B2B Online Orlando, Groceryshop, Stibo Connect, GS1 Connect, Gartner Data & Analytics Summit, Informatica World, Vtex, Spryker Excite

We also grew our leadership team in 2022, welcoming:


Joseph Lee
General Manager, Commerce

Over 25 years of commerce experience, most recently serving as CRO at VTEX.


Todd Jurkuta

Deep technical and operational leadership, including COO at NTT DATA’s Public Sector business.


Edgar Aranha
Chief People and Culture Officer

Broad global leadership experience with a focus on M&A and Integrations.

And the company was recognized as: 

Best Workplaces in Technology logo
Great Place to Work Certified - USA
Best Workplaces for Inclusion logo
ISO 270001 Certified logo
Stibo Systems Master Data Management

Sharing our gratitude

Pivotree is immensely grateful for the support of our customers — and for our team’s dedication to helping our clients achieve their frictionless commerce goals.

In honor of our customers, we continued our tradition of donating Pivotree’s annual gift fund to a deserving charity: SayTrees.

  • 250 fruit-bearing trees planted
  • Plantation located in India (Karnataka) 
  • Brings sustainable, earth-friendly income to rural farming communities

What can you expect from 2023?

Our leadership team recently shared their top six 2023 commerce trends in a brand new guide. It’s time to get ready for the year ahead — download your copy now. 

Kicking off 2023 with a bang!


Thursday, February 9, 2023
2:00 PM EST

Webinar: How Great Customers Experience Drives Customer Lifetime Value


Two big events in January included NRF 2023: Retail’s Big Show and Informatica’s REimagine Sales Kickoff.

Pivotree would like to thank all of our customers that participated in the satisfaction survey that was administered this past summer. We received some valuable feedback to drive improvements and changes to our business. We want to reinforce that your voices matter. Be on the lookout for a communication in the near future that will detail the major enhancements!


If you want to share your success story with us please write to us at [email protected] and we will feature you in our next edition!

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